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First off - this record has a nice cover, right now I got that sillyness out the
way I can move onto the music with gusto n' relish. This is a long LP (53
minutes actually - Statto Ed) although it only has ten proper tracks. This
might suggest that the album is overly long - but this totally isn't apparent
when listening....you just drift a bit. The production is totally done by Aim
himself and he doesn't feature vocally on any tracks. The record has a well
rounded sound and carefully constructed feel to it - with real quality
workmanship placing the emphasis on instrumental giving the foundation of any
given track (no rawness and clicking dicky samples here). There is a nice use of
instruments on this LP which transcends 'genre' in order to make fresh music
(e.g. a Harp just blatantly makes the first track pucca). The music whilst being
nice is also very diverse (although all within a particularly beautiful mould of
hiphop-ery). Tracks range from straight up hiphop (e.g The Force with
Q-Ball...the first single from the LP) to downtempo nodders (e.g. Demonique) -
with good variation via uptempo rockers and atmospherics. Although there is a
wide variety of voices used on the LP - some of the lyrics are not dupa in the
slightest (e.g. True to Hip Hop by AG). Vocals migrating from soul (e.g. A Tree
A Rock and A Cloud) to female laar-ing (e.g Sail with Katie Rogers...the second
single from the LP) thru to battle-ish hiphop (e.g. From Here to Fame). It would
seem a skill on Aim's part to be able to chose the right lyricist to complement
the right track (although where are the homegrown emcees? hmmm?). There is so
much variety on the LP that if the music was NOT real quality then it would
wander off n' leave you cold. However - overall it does not and definitely
highlights a real good talented geezer who's made a nice album for headz
eveywhere. One to look for in the growing set of BLINDINGLY BOOM producers from
the UK.
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Aim Cold Water Music LP